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Paul Boyes
Paul has a
wide-ranging 25 year background in the IT industry.
He has extensive skills in database and system design, ergonomics, as well as
project and system management.
Before forming Segar Associates, Paul was Development
Director and shareholder of Marketing Technologies. His primary role was the
ongoing development of Brains customer relationship management , first into
Australasia’s most successful customer relationship management product, then as
a product for the largest and most sophisticated marketing requirements in the
world.
As well as the development of Brains Paul undertook project
management roles with large clients and specialist consulting roles from time to
time.
At Marketing Technologies, Paul received a New Zealand Direct Marketing
Association Gold Nexus award for development of the customer contact and direct
marketing database for IIR, possibly the world’s largest business to business
direct marketing organisation. Some of their offices produce over 15,000,000
marketing communications per month, across a variety of media.
Before joining Marketing Technologies, Paul spent 8 years as a Partner in a
successful software development and consulting business, providing IT services
to clients in business, local body, and government organisations. His major
achievement at this time was designing and building the systems to computerise
the Government Companies Office.
Prior to this, Paul spent 10 years with Wang Computers in a variety of roles
including MIS Manager, Customer Support, Account Management and senior
relational database support consultant.
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