The standard Simplicity System provides you with a powerful, yet easily usable CRM engine, that records all in-bound and out-bound communication with the customer … enabling a greater understanding of their needs, and therefore facilitating a potentially more rewarding relationship.

The engine driving customer relationships

All businesses need to form enduring relationships with their customers. And whilst it is the ultimate goal to create a customer-focused organisation among all staff, the responsibility for the customer relationship is often delegated to three ‘expert’ areas within the company.

• The sales people
  Representatives, telemarketing centre, etc.
• The customer service people
  Help desk, contact centre, account managers, etc.
• The marketing people
  Marketing, product and brand management, market research, etc.

Simplicity CRM is a ‘must have’ tool for these sales, customer service and marketing people.

The benefits of Simplicity CRM in a nutshell

• Coordinated Customer contact
  Single customer view
  Complete contact history visibility
  Integrated account and contact management
  Integrated enquiry and opportunity management
• Streamlined sales process management
  Task management and triggered reminders
  Integrated document management
  Integrated quotations and orders
• Insightful marketing intelligence
  Powerful analytics capability
  Segmentation and profiling
  Marketing and campaign management
• Ease of use
  Simplicity can be used locally or remotely through a web browser
  On a desktop PC, Latptop, tablet or PDA
  Intuitive interface enables the ‘lay person’ to quickly become a Simplicity user

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