Simplicity Loyalty : Simplicity : CRM That's Simple

Simplicity Systems

Recognising the proliferation of loyalty programmes, Simplicity has created a specialist product to identify and manage loyal customers. Simplicity Loyalty provides a customer front-end to manage loyalty earnings and redemptions, and a back-end that provides a platform for on-going customer communication to generate even greater loyalty.

A specially designed loyalty engine

Simplicity Loyalty has been developed to cater for the specific needs of loyalty programme managers … a system that is not simply a compromised CRM engine, but has been purpose-built for loyalty management and marketing.

Simplicity Loyalty is built around the three cornerstones of a Loyalty Programme : Participants, Partners and the Programme Manager

PROGRAMME PARTICIPANTS
1. Registration in the programme
2. Capture of programme earnings
3. Reward publicity
4. Capture and despatch of reward redemptions
5. Earnings and reward redemption statements
PROGRAMME PARTNERS
1. Involvement in the programme
2. Capture of programme earnings
3. Capture and despatch of reward redemptions
4. Earnings and reward redemption reconciliations
PROGRAMME MANAGER
1. Identification of participants
2. Identification of partners
3. Marketing to participants
4. Co-marketing with partners
5. Co-marketing with third parties
6. On-going management and administration
7. On-going analysis, assessment and direction

Check this special loyalty programme technology!

Integration with existing sales systems
Integration with existing point of sale technology
Multiple redemption channels – including on-line, point of sale and call centre
Tailored participant identification - including smart card, swipe card, password, etc
Integration with partner systems

For more information, click here to contact us.

Enterprise CRM

Simplicity CRM System provides you with a powerful, yet easily usable CRM engine, that records all in-bound and out-bound communication with the customer … enabling a greater understanding of their needs, and therefore facilitating a potentially more rewarding relationship.

Customer Interaction Studio

Simplicity Customer Interaction Studio provides a potent tool for the marketer who is comfortable operating in a sophisticated direct marketing environment.

Sales Force Automation

Simplicity Sales Force allows today's Handheld Business Devices to achieve real-time data processing required to replace representatives' laptops and remote users' desktops. Powerful, technology-in-you-palm is now a reality.

Call Centre

Simplicity Call Centre delivers on in-bound and out-bound features for telemarketers that have been promised for years, Call Centre is a database engine that is driven by natural teleconversation - rather than a system that inflicts simple questions, and demands facile responses.

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